Operate Sharply.
GTM and Business Operations advisory for Seed-to-Series A founders in India and Southeast Asia. We embed. We execute. We deliver outcomes — not decks.
"We don't hand you a framework. We build the machine with you."
About Crovanta Partners
Crovanta Partners is not a traditional consultancy. We are an embedded operations and GTM firm founded by an operator who has done — twice over — what most consultants only advise on.
We work exclusively with Seed-to-Series A startups across India and Southeast Asia. Our founder, Sanddeep Pittla, personally set up two foreign-owned companies from scratch in Hyderabad — MCO (Dublin) and Koantek (US) — handling everything from hiring to payroll to operational systems, solo. That background is what makes Crovanta different.
Every engagement is principal-led. You don't get handed to a junior associate. You get the operator himself.
What We Do
Every service at Crovanta is designed around the actual problems Seed-to-Series A founders face. No theoretical frameworks. No 80-page strategy documents that gather dust. Just sharp, actionable work that moves your business forward.
For founders who have a product but lack a structured go-to-market approach. We define your ICP, prioritise channels, and build a 90-day action plan you can execute immediately.
For startups where operations are holding back growth. We map your current processes, identify the critical bottlenecks, and design the SOP structure your team needs to scale.
For founders pre-fundraise or facing margin pressure. We build a full financial model that gives you and your investors clarity on where the business actually makes money.
For founders preparing for their next fundraise. We build the operational narrative and data room structure that serious investors expect to see.
For founders who need consistent strategic support beyond a one-time sprint. Monthly retainers give you regular access to Sanddeep as an embedded advisor with defined availability and monthly deliverables.
All retainers include a minimum 30-day notice period for termination and monthly performance reviews.
Retainer tiers and pricing are tailored to your startup's stage and needs. Book a discovery call to discuss the right fit.
View Pricing → Book a Call to Discuss →For post-seed companies that need operational leadership but aren't ready for a full-time COO hire. Sanddeep embeds 2–3 days per week as your COO, attending team meetings, investor calls, and leading execution.
For companies between 15–100 people who need structured people operations. Sanddeep takes on the HR and people strategy function: hiring systems, culture design, compensation, and org structure.
Who We Work With
We're deliberate about who we work with. Crovanta Partners works best with founders who are past idea stage, have a product in the market, and are hitting a scaling wall — commercially or operationally.
You've raised your seed round, have early customers, and are trying to build the operations and GTM foundation to get to Series A.
Revenue-generating, growing fast, but operations are becoming the constraint. You need structure without bureaucracy.
India-based and looking to expand into Southeast Asia, or a SEA founder looking for an operator who understands emerging market scaling.
Pre-product companies, enterprises (500+ employees), founders looking only for equity-based arrangements, or companies that want a report rather than an embedded operator. If you want PowerPoints, we're not the right partner.
How We Work
Every engagement follows the same four-step structure. No surprises, no scope creep, no ambiguity.
45-minute call to understand your business, the key challenges, and whether there's a genuine fit.
Custom proposal within 48 hours with scope, deliverables, pricing, and start date. No vague outputs.
Structured 7-day onboarding: kick-off call, diagnostic, shared workspace, and first quick win delivered.
Weekly updates, monthly reviews, clear KPIs. Every engagement is measured against agreed outcomes.
The Founder
Crovanta Partners is principal-led. When you engage with us, you work directly with Sanddeep — not a team of junior analysts. This is non-negotiable.
11+ years of HR and operations leadership across India and cross-border engagements. Built two foreign-owned companies from scratch in Hyderabad. Certified in People Analytics (Wharton), Scrum (CSP), and HR Katalyst.
"I don't consult on what I've read.
I advise on what I've built — and I've built companies from nothing, twice, in markets where there was no playbook."
Engagement Pricing
All prices are exclusive of GST at 18%. Sprint projects are billed 50% advance, 50% on delivery. Retainers are invoiced on the 1st of each month, due by the 7th.
Fixed-scope, time-bound delivery. Clear outputs, defined timeline.
Ongoing strategic and operational advisory with weekly engagement.
Embedded executive leadership. 2–3 days per week, deeply involved.
Get in Touch
The first conversation is free, no-commitment, and 45 minutes. We'll diagnose the key challenge together and tell you honestly whether Crovanta is the right fit.
Every great engagement starts with an honest conversation.
If you're dealing with GTM confusion, operational chaos, or scaling without clarity on your unit economics — send a message. We respond within 24 hours.
Currently accepting new clients for Q2 2026. Engagements typically begin within 1–2 weeks of the discovery call.